More than text, more than pictures, rich media moves. Digital interactive media floats, expands, and entices. Businesses can utilize these tools to sell products, recruit clients, or expand name recognition.
Elivate promotes the use of rich media advertising because it engages the user. A higher interaction rate means more click-throughs and conversions, and this means a better chance of meeting your ultimate marketing goals.
With more engagement, there are more ways to measure audience response. With multiple levels of interaction, you have multiple metrics to assess.
Rich Media has been evolving quickly. Here are just a few examples that we work with at Elivate:
The team at Elivate has the specialized technological know-how to handle all of rich media’s many characteristics and coding:
With rich media, you invite instant user interactions, even if they simply turn the sound off or pause the video. You can embed a contact form in your over-the-page take-over which grabs the viewer as he enters the website. A floating ad can catch the eye of a consumer as she shops.
Rich Media allows Elivate to monitor many more activities:
With more data, you get an accurate picture of how the consumer is interacting with the information and ideas on your website.